PM408
Product Strategy
Faculty
Nicholas Sharaf
Group Product Manager at Smartly.io
Course length
Duration
Total hours
Credits
Language
Course type
Fee for single course
Fee for degree students
Skills you’ll learn
Overview
This course is targeted at young Product professionals aspiring to hone their skills to become product leaders in the future. Together we go through the basics of developing an understanding of business, market and product which together forms the perfect combination to deliver a successful profitable business.
This course is applicable for all product, growth & business development professionals.
Learning highlights
- Leveling up as a Product professional.
- Building up a successful Product / Market fit.
- Understanding features & products together.
- Chasing business & product growth.
- Driving revenue & managing risk.
Course outline
15 classes
Session 1
Leveling Up in Product Management
Session 2
Vision and objective
Session 3
Product / Market Fit
Session 4
Product Market Fit
Session 5
Case Study: TBD
Session 6
Understanding Features within Products
Session 7
Creating Value through Features
Session 8
Chasing incremental value through Features
Session 9
Building New Features
Session 10
Group presentation: Feature analysis (what and why)
Session 11
Chasing Growth
Session 12
Pricing & monetizing value
Session 13
Managing Risk
Session 14
Bonus Class
Session 15
Final presentations
Prerequisites
Product management foundations.
Business model design (optional).
Methodology
The course will be split into three parts and there will be group presentations on what we have learnt applied practically at the end of each week.
Grading
I have spent the better part of a decade now working with product teams to take promising ideas and deliver them as scalable businesses. During this time I have worked in the telecom, waste & food supply chain and energy industries. This includes a 4 year gig at Nord Pool where I built their data business bottom up into a profitable multimillion dollar offering.
Recently I have joined Smartly.io where I am learning about how to be great at social and online impact.
See full profileApply for this course
Product Strategy
by Nicholas Sharaf
Total hours
45 Hours
Dates
Mar 13 - Mar 31, 2023
Fee for single course
€1500
Fee for degree students
€750
How to secure your spot
Complete the form below to kickstart your application
Schedule your Harbour.Space interview
If successful, get ready to join us on campus
FAQ
Will I receive a certificate after completion?
Yes. Upon completion of the course, you will receive a certificate signed by the director of the program your course belonged to.
Do I need a visa?
This depends on your case. Please check with the Spanish or Thai consulate in your country of residence about visa requirements. We will do our part to provide you with the necessary documents, such as the Certificate of Enrollment.
Can I get a discount?
Yes. The easiest way to enroll in a course at a discounted price is to register for multiple courses. Registering for multiple courses will reduce the cost per individual course. Please ask the Admissions Office for more information about the other kinds of discounts we offer and what you can do to receive one.