Digital Storytelling - The Red Thread
Faculty
Marcus Ivarsson
Executive Creative Director, EF Education First
Course length
Duration
Total hours
Credits
Language
Course type
Fee for single course
Fee for degree students
Skills you’ll learn
Overview
This course will teach you how to tell a compelling story in a digital, interactive space. Digital storytelling can be done in a myriad of ways with numerous techniques. In this course we will look into how to approach the art of telling a story in an interactive and emotionally engaging way. We will explore a number of tools to get from idea to execution, talk about how to collaborate across disciplines and look into how one can tell a consistent story across platforms and touchpoints. We will also build an understanding of how storytelling can be used on a more abstract level when designing user experiences.
Learning highlights
- Dive into the possibilities of the computer’s extraordinary feats in our digital age. This course is ideal for students looking to expand their control animations and processing skills, and those wanting to use a camera as the input source. We will work with Sublime Text 3 to edit code and HYPE Framework. Throughout the week, we explore efficient production techniques with a final project of a real-time, camera-driven animation.
Course outline
5 classes
Session 1
Introduction - General introduction to the subject, narrative structure, storyboarding, creative development
Session 2
The art of being relevant - How understanding the user and what matters to them will make it or break it
Session 3
Cross platform storytelling - How can you tell a story across platforms, technologies and devices in a scattered user experience that takes place in different time slots of someone’s life
Session 4
Collaboration across disciplines - Setting up the pipeline in a context where technologists and creative professionals from all sorts of disciplines are completely reliant on each other to reach the goal
Session 5
Storytelling in design - How to weave a story into, for example, a commercial transactional experience or a service application
Prerequisites
This course is one of three in a wholistic series.
Students that have already taken MSL-111 and those with prior experience with HTML, CSS, and Javascript building simple web pages will be good candidates for this module.
Awards
- Apple Developer Conference
- Awwwards
Site of the day
Marcus’s professional journey as a digital product designer and later on creative director started in Fantasy Interactive (Fantasy today) in 2005. After a number of years in Fantasy he joined the Swedish digital design agency Doberman where he spend about half a year before joining the digital creative agency North Kingdom helping brands to build digital products and immersive communication in digital media. Over the years Marcus has been working with a wide array of clients such as Disney, Lego, HM, Google, Hermes and Adidas to mention a few. He has been merging tech with art into emotional and engaging user experiences in all types of digital mediums ranging from apps, games, interactive videos and large scale media platforms to VR, AR and interactive installations, almost always using the power of storytelling as a red thread running through his designs.
In 2016 Marcus left North Kingdom joining the global education and travel company EF to push their digital envelope in their mission to send young people around the globe to learn languages and get immersed into new cultures. EFs mission is the empower a global generation of people who knows no borders and from a digital perspective the range of initiatives looks much like a merge between Airbnb, Duolingo and Lonely planet joining experiential travel with education and personal transformation.
See full profileApply for this course
Digital Storytelling - The Red Thread
by Marcus Ivarsson
Total hours
15 Hours
Dates
Jun 18 - Jun 22, 2018
Fee for single course
€500
Fee for degree students
€250
How to secure your spot
Complete the form below to kickstart your application
Schedule your Harbour.Space interview
If successful, get ready to join us on campus
FAQ
Will I receive a certificate after completion?
Yes. Upon completion of the course, you will receive a certificate signed by the director of the program your course belonged to.
Do I need a visa?
This depends on your case. Please check with the Spanish or Thai consulate in your country of residence about visa requirements. We will do our part to provide you with the necessary documents, such as the Certificate of Enrollment.
Can I get a discount?
Yes. The easiest way to enroll in a course at a discounted price is to register for multiple courses. Registering for multiple courses will reduce the cost per individual course. Please ask the Admissions Office for more information about the other kinds of discounts we offer and what you can do to receive one.