Kelly Hezemans

Kelly has worked for eight years in China where she has learned the ropes of e-commerce. Her main role in China was communicating with brands and helping them stand out in the crowded marketplaces.

She is a data analyst and e-commerce manager with over a decade of experience helping international companies grow their online presence. She specialises in building sustainable, data-driven strategies that empower businesses to scale with confidence.

For the last four years, Kelly has been working as the director of iBoost, creating marketing strategies for Shopee & Shopify. Known for her hands-on approach, she works closely with founders to turn raw data into real-world results. Whether launching new brands or optimising existing operations, she loves solving complex challenges with clarity and precision.