- Current position
- Co-Founder, CSO at Friends
- Service Design
Miki Aso is co-founder and CSO of Friends, a collaborative design and innovation company based in Brooklyn, New York. As CSO, she leads the strategy and design research practice for Friends.
Miki works alongside teams and leaders to transform the relationship between companies and people. She is constantly in search for new ways to support our partners as they do things they’ve never done before and believes that design is as much facilitation as it is vision.
Her 6 years of experience spans client work from large hospitals to start-ups. Prior to starting Friends, she worked in healthcare innovation at Veryday and Memorial Sloan Kettering Cancer Center. At MSKCC, she worked to develop a patient centered strategy that looked at the whole person rather than the disease. This became an institutional priority supported by the intentional design of systems, services, spaces, and communications.
Miki is motivated by humanity, finds magic in the ordinary, follows curiosity, and is active in the design for social good community.